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Web development agency · Est. 2024

Custom Shopify development

Shopify Development Services

We provide Shopify development services for brands where a percentage point of conversion rate is real money — custom Liquid theme development, Shopify Plus migrations and headless Hydrogen storefronts from a senior Shopify development agency.

Why this is built the way it is

A Shopify store is not a brochure. Every template decision compounds across thousands of sessions, which means the product page layout, the cart behaviour and the mobile load time are commercial decisions rather than aesthetic ones.

Our Shopify development starts with how the store actually earns: which products carry the margin, where sessions currently drop out, and what the mobile experience does to conversion. Then we build the theme around that, instead of retrofitting a premium theme and hoping.

Best fit for

  • Direct-to-consumer brands selling physical products
  • Stores that have outgrown a purchased premium theme
  • Businesses migrating from WooCommerce, Magento or BigCommerce
  • Shopify Plus merchants needing custom checkout logic

If you are selling services rather than products and mostly need lead capture and follow-up, a GoHighLevel or WordPress build will cost less and fit better.

Capabilities

What's included,
and how it's built.

What we build

  • Custom Liquid theme development
  • Shopify Plus migrations and setup
  • Headless storefronts on Hydrogen
  • Product and collection template optimisation
  • Subscription and bundle mechanics
  • B2B and wholesale channels

How we build it

  • Liquid, Shopify CLI and theme app extensions
  • Klaviyo lifecycle email and SMS flows
  • Server-side conversion tracking
  • Sub-two-second mobile load targets
  • Yotpo or Judge.me review integration
  • Storefront API for custom experiences

Pricing

Fixed price.
Fixed timeline.

Each tier is a scope we've delivered many times, which is why we can quote it before the call rather than after it.

14-day build

Launch

Everything required to take a new store live and start selling.

$2,997fixed

  • Theme setup and UX design pass
  • Up to 25 products migrated
  • Shipping, tax and checkout configuration
  • Payment gateway and analytics setup
  • Two rounds of revisions
Start this build
Most chosen

21-day build

Conversion

A custom Liquid theme built around the metrics that move revenue.

$5,997fixed

  • Custom Liquid theme development
  • Optimised product and collection templates
  • Upsell, cross-sell and bundle flows
  • Klaviyo email and SMS automation
  • Conversion tracking and event mapping
Start this build

Scoped per project

Enterprise

Headless storefronts and Shopify Plus builds at scale.

Custom

  • Headless commerce on Hydrogen
  • Shopify Plus migration and setup
  • Custom app and Storefront API work
  • B2B and wholesale channels
  • Ongoing performance retainer
Start this build

Not sure which tier fits? Book a call and we'll scope it with you. If your project doesn't fit a tier, we quote it custom — and if a different platform would serve you better, we'll point you there instead.

Questions

Shopify
questions.

How much does Shopify development cost?

Fixed-price Shopify builds start at $2,997 for a full store launch and $5,997 for a custom Liquid theme built around conversion. Headless and Shopify Plus work is quoted after a scoping call, since the range there is genuinely wide.

Should I use a premium theme or a custom Shopify theme?

Below roughly $250K in annual revenue, a well-configured premium theme is usually the right economic decision and we will set one up for you under the Launch tier. Above that, the conversion gains from templates built around your specific products typically pay for a custom theme within a quarter.

Can you migrate my store to Shopify?

Yes. We handle migrations from WooCommerce, Magento, BigCommerce and custom carts, including products, variants, customers, order history and — critically — the URL redirects that stop a migration from wiping out your organic traffic.

What is headless Shopify and do I need it?

Headless means the storefront is a separate application, usually Hydrogen or Next.js, talking to Shopify through the Storefront API. It is worth it when you need content and commerce deeply intertwined, or performance beyond what Liquid allows. For most stores it adds cost and complexity without a return, and we will say so.

Do you work with Shopify Plus?

Yes. Plus work covers checkout extensibility, Shopify Functions for custom discount and shipping logic, B2B catalogues, multi-store setups and Launchpad automation for sales events.

Will you set up email and SMS marketing?

The Conversion tier includes Klaviyo setup with the core lifecycle flows — abandoned checkout, browse abandonment, post-purchase and winback — built and tested, not just installed.

Next step

Start your Shopify build

Book a call or send the details. You'll get a scope and a price within one business day — no discovery retainer, no pitch deck.

Net Developer is a for-profit web development agency. Not affiliated with Microsoft .NET, the .NET Foundation, or any Microsoft developer program. Not affiliated with WordPress.org, Shopify Inc., HighLevel Inc., or any platform mentioned.